While there were many critics who believed that the Brooklyn mogul could not effectively make the transition from music to athletics, the recent 10-year/$240 million contract with the Seattle Mariners Jay secured for Cano seems to be proving the naysayers wrong for the moment. Another one of Roc Nation’s athletes expressed his view that the third largest contract in baseball history was just the beginning for Jay and Roc Nation.
“It’s just a stepping stone,” said New York Giants receiver Victor Cruz. “It’s a true testament to the way [Jay Z] does his business, and the way he goes about it — the right way.”
Roc Nation/CAA is now home to Cano, Cruz, NBA superstar Kevin Durant, New York Jets quarterback Geno Smith, and WNBA player Skylar Diggins. On the music side, there is talk that Jay is about to add L.A. rapper Nipsey Hussle to the Roc Nation roster after recently signing separate deals with Young Jeezy’s CTE imprint and producer DJ Mustard.