TMZ is reporting that TIDAL’s subscribers have actually doubled thanks to Kanye West’s newest album “The Life Of Pablo”. This is impressive but really makes people wonder what his sales would of been if he had an actual release instead of just streaming. To put this in perspective 1.5 million people subscribed to Tidal because they wanted to listen to Kanye’s album which is simply amazing numbers. Hopefully TIDAL releases the stream numbers soon so they can start calculating album sales in that way.