Nicki Minaj explains to Billboard how she stays relevant in the music industry: “I’m on 15 to 25 conference calls every few days strategizing with my team. I think a lot of artists sit back and have it done for them. Sometimes as women in the industry—if you’re sexy or like doing sexy things—some people subconsciously negate your brain. They think you’re stupid. It’s corny when rappers feel like they’ve made it and they don’t have to prove themselves anymore. You should always be competing. You should always be trying to show that you’re the best. My album is going to be important to hip-hop.”